Dulwich Hamlet are donating any funds they receive through betting sponsorship to charity – after reiterating their objections to such deals.
The Isthmian League this season struck an agreement with Betting.net, meaning Hamlet are required to carry the logo of the betting company on their website.
Hamlet recognise the need for the League to source funds to help smaller clubs, but have taken the opportunity to raise awareness of gambling addiction.
In a statement this week, Hamlet said: “We have been in discussions with the League and would wish to support them as we understand how difficult it is to secure sponsors and also that the money helps to offset costs for clubs that do not have large revenue.
“Whilst we would not personally accept sponsorship from betting companies, we do not wish, as a long-serving member club, to go against directives that democratically come from the Isthmian League, so we shall comply with their wishes, while still stating our objections to this sort of sponsorship.
“We remain fully supportive and appreciate the work put into our league by all of the Isthmian League management board.
“However, we have also taken the opportunity to express our views on sponsorship from the gambling industry and reiterate our club position on this. As part of these discussions, it has been agreed that should the club gain financially from the sponsorship then it will donate that money to a charity that supports those with gambling addictions.”
Meanwhile, Hamlet are up to fourth in the Bostick Premier League table after last Saturday’s 2-0 win at Worthing.
Hamlet are participating in Non-League Day when they welcome Needham Market to Champion Hill on Saturday. Kick-off is 3pm and fans can choose what to pay on entry to the ground.